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What we do

One centre of excellence for Life Sciences.

A technology centre of excellence for customer engagement in Life Sciences: how pharma companies connect with HCPs, patients, pharmacies and B2B customers. We bring industry best practices to commercial and technology teams, and work with both as one team.

Where we work
Prescription OTC Pharmacy Patients B2B
Life Sciences Centre of Excellence StrategyDesignDeliveryTechnology
Knowledge 20+ Practitioners with more than 20 years in Life Sciences, CRM and data.
Technology 3 Partnerships with the main platforms and data providers: Salesforce, IQVIA and Anthropic.
Organisation 50+ A global network of capabilities in more than 50 countries: scalable, modular and cost-effective.

Lines 01 · 02

Platforms and activation, from strategy to execution.

HCP
Email
Wait 3 days
Landing
Rep visit
Survey
TechnologyCRM & MartechYour system integrator: we implement and maintain the platforms.
  • 01CRM
  • 02Marketing automation
  • 03Events and remote engagement
  • 04Portals and websites
ImplementationIntegrationMaintenance
Commercial, medical & marketingOmnichannel ActivationYour tactical partner: we turn your strategy into real execution.
  • 01Omnichannel activation plans
  • 02Creative, video and channel adaptation
  • 03Search, social and paid media
  • 04Marketing operations
PlanCreateActivateOperate

One team: the platforms and the plans that run on them, built together.

Line 03

Data & Analytics, from source to intelligence.

Omnichannel performanceLive
Reach
Engagement
Sell-out
DataData platformsWe connect and unify your data sources into one foundation, ready to use.
  • 01Data lake and lakehouse
  • 02Customer data platform
  • 03Integration and pipelines
  • 04Data quality and governance
AnalyticsPerformance analyticsWe measure every channel and connect it to commercial results.
  • 01Web analytics
  • 02Campaign performance
  • 03Commercial and sell-out analytics
  • 04Customer 360
BIBI & visualisationWe turn data into dashboards and apps that each team uses every day.
  • 01Dashboards
  • 02Data apps
  • 03Self-service reporting
  • 04Executive reporting

From every data source to the decision each team needs to make.

Line 04

Agentic Enterprise, from pilot to enterprise scale.

Orchestration
CLOECLOESales rep
ELSAELSAMSL
ADAMADAMKAM
NORANORAService
SARASARAOTC
LEONLEONRegulatory
Platform AI platform & governance Where AI runs: monitored and under cost control.
  • 01Model gallery, LLM portfolio and owned AI
  • 02Monitoring and observability
  • 03Token and cost control
  • 04AI governance framework
Engineering Agentic engineering How agents are built and tested for production.
  • 01Agent harness and orchestration
  • 02MCP servers and integrations
  • 03Evaluation and testing
  • 04Agentic enterprise design
Use cases AI agents for pharma Our own family of agents for medical, marketing and sales teams.
  • 01CLOE · Sales rep
  • 02ELSA · MSL
  • 03ADAM · KAM
  • 04NORA · Service
  • 05SARA · OTC
  • 06LEON · Regulatory

We take AI from the first pilot to the whole organisation, with the governance pharma needs.

Meet the agents →

Let's build the next 20 years together.

Tell us where your customer engagement is today. We will help you plan what comes next.